Welcome to the February edition of Custom House’s Impressions Newsletter.  
 
Each month, our goal is to give you a monthly guide for maximizing the potential of your custom newspaper, along with general marketing tips that will help you get the most out of your farming efforts.
 
Help us make each issue more valuable. Give us your feedback using the ratings feature at the end of each article.
 
In this month’s issue:

	Branding 101: More Than a Logo Clearing up this often misunderstood topic...and how to build your brand!
	Design Tips—Does Your Paper Need a Tune-up? Breathe new life into your publication.
	Custom House Spotlights: Jeff Brand Client says consistency is key.
	Jump Out of the Box! In a slump? Maybe it's time to think differently.
	Do You Know Your Target Market? Know just what you're selling, and who's buying.

Read all the stories, and let us know what you think. We welcome your input for upcoming issues.

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